Influence: The Psychology of Persuasion
(eBook)

Grouping Information

Book Cover Information

Hoopla Extract Information

stdClass Object
(
    [year] => 2009
    [artist] => Robert B. Cialdini
    [fiction] => 
    [coverImageUrl] => https://cover.hoopladigital.com/hpc_9780061899874_270.jpeg
    [titleId] => 12389736
    [isbn] => 9780061899874
    [abridged] => 
    [language] => ENGLISH
    [profanity] => 
    [title] => Influence
    [demo] => 
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    [pages] => 336
    [children] => 
    [artists] => Array
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            [0] => stdClass Object
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                    [name] => Robert B. Cialdini
                    [relationship] => AUTHOR
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    [genres] => Array
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            [0] => Business & Economics
            [1] => Consumer Behavior
            [2] => Personal Growth
            [3] => Self-help
            [4] => Success
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    [price] => 3.19
    [id] => 12389736
    [edited] => 
    [kind] => EBOOK
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    [synopsis] => Influence, the classic book on persuasion, explains the psychology of why people say "yes"-and how to apply these understandings. Dr. Robert Cialdini is the seminal expert in the rapidly expanding field of influence and persuasion. His thirty-five years of rigorous, evidence-based research along with a three-year program of study on what moves people to change behavior has resulted in this highly acclaimed book. You'll learn the six universal principles, how to use them to become a skilled persuader-and how to defend yourself against them. Perfect for people in all walks of life, the principles of Influence will move you toward profound personal change and act as a driving force for your success.
Some images that appeared in the print edition of this book are unavailable in the electronic edition due to rights reasons.
    [url] => https://www.hoopladigital.com/title/12389736
    [pa] => 
    [subtitle] => The Psychology of Persuasion
    [publisher] => HarperCollins Publishers
    [purchaseModel] => INSTANT
)