An award-winning scholar and teacher whose work has been featured in the New York Times, Wall Street Journal, and other top publications, Jonah Berger is widely recognized as a marketing expert. In Contagious, Berger walks listeners through the six steps that make products or ideas catch on. He also illustrates how a little word-of-mouth praise can go a long way toward building and sustaining a strong customer base.

Issues with customers can send even the most seasoned service professionals into red alert. Discover how to effectively communicate your way out of any difficult spot.

By providing clear techniques, behavioral science insights, case studies, situation-specific advice, and actionable practice exercises, workplace communication expert Richard Gallagher has created a resource that can help anyone master the delicate art of communication.

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