What if the smartest people in the world understand something that the rest of us don't? (They do.) What if they know that in order to achieve success, they will sometimes have to do things that others may initially perceive as stupid? The fact of the matter is that the smartest people in the world don't run from stupid, they lean into it (in a smart way).

Richie Norton redefines stupid as we know it, demonstrating that life-changing ideas

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Millions of artists, entrepreneurs, crafters, and solopreneurs dream of making a living doing what they love. But turning their vision into a viable business plan can feel like trying to fit a square peg into a round hole. Jennifer Lee knows what it's like to make the entrepreneurial leap — and how to do it successfully. The key is showing creative types how to use — rather than stifle — the imagination and intuition that make

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A guide designed to encourage creative thinking in business offers techniques, hints, and tricks for generating ideas and offers dozens of success stories.

"IDEO founder and Stanford d.school creator David Kelley and his brother Tom Kelley, IDEO partner and the author of the bestselling The Art of Innovation, have written a powerful and compelling book on unleashing the creativity that lies within each and every one of us. Too often, companies and individuals assume that creativity and innovation are the domain of the "creative types." But two of the leading experts in innovation, design, and creativity...

"Outlines the power of reach-for-the-stars endeavors in business, along with the real and ripple effects that transform individuals, teams and organizations ... [The authors] show that moonshots are the single most effective way to create great leaders, elevate team performance, and achieve exceptional results"--Publisher's description.

"The Harvard Business Review looked at 300 of the most creative, successful executives in business and found that they shared a number of tendencies and characteristics, but one stood out at the top of the list--they all were master questioners. It's notnecessity, but a question--a "beautiful" question--that is the mother of invention. The world's leading innovators, inventors, business entrepreneurs, and creative minds, seem to be exceptionally good...

"The New York Times bestselling author of Give and Take examines how people can champion new ideas--and how leaders can encourage originality in their organizations. With Give and Take, Adam Grant not only introduced a landmark new paradigm for success but also established himself as one of his generation's most compelling and provocative thought leaders. In Originals he again addresses the challenge of improving the world, but now from the perspective...